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Digital Marketing

Minimize Your Bounce Rate

If you have dipped your toe into what is called the ocean of digital marketing, you have probably heard that high bounce rates are a menace to your SEO ratings. But, what is a bounce rate? And more importantly, how do we reduce them? What is Bounce Rate? According to Google, “A bounce is a single-page session


Shop-the-look product photography: Will it be business as usual for image editing service providers?

In our last blog we discussed how ‘shop-the-look’ photography influences e-commerce by attracting customers to buy into complete experiences and unique fashion statements comprised of several products combined together. This use of in-context or lifestyle

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